The old way of building products and startups does not work anymore. It looked something like this 1 – Idea 2 – Build 3 – Think about marketing So you run into a big problem. You have a product but no users. You can’t think of marketing after launching your startup (That’s a plan to fail). Here are the topics covered […]
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12 Best Tips For On-Page SEO in 2016
According to contently, search accounts for about one-third of all Internet traffic. So if you’re serious about getting the most value out of your content, understanding how to use SEO the right way is something content marketers should be paying close attention to in 2016. SEO is simply defined as search engine optimization: meaning optimizing your website in a way […]
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How To Market An App (Rapid fire Q&A)
So, you’ve made an amazing app. Now what? How can you attract the right users to your product? I was on the panel at this cool meetup in Dallas: How to Successfully Market Mobile Apps: A Panel Discussion. We had a great turnout and a lot of good questions were asked. Here is a quick summary of rapid-fire Q&A session from this […]
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The Problem With Online Business Today
You see, with online marketing this crucial element has been forgotten. It’s one that sits behind every sales page, every e-mail and every Facebook post…. Behind all of those is a person. A daughter or son. A mother or father. A human being. And humans are complex. We are all more than just a checkbox or statistic. The number of […]
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Do Facebook Likes Matter In 2016?
I was one of the keynote speakers at Trep Expo 2016 and someone asked me this question during the Q&A “Do Facebook page likes matter these days?” First of all, if you are spending money on acquiring Facebook fans, they should be relevant to your business. e.g. If you have a brick and mortar business in Dallas, You need people […]
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You Should Create An Online Course (Start This Weekend)
Do you want traction or traffic for your startup or SMB? Than go ahead and create an online course in your niche. If you use an on-demand platform like Udemy, you can get a lot of exposure and traffic. According to Teachable “EdTech is undeniably booming. Take this headline from Forbes, “Online Learning Industry Poised for $107 Billion in 2015” or […]
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