Recently I graduated from Collide Village accelerator with my food tech startup FiveOH. The Collide Village is a milestone-driven accelerator where they invest in startups, teach them about evidence-based entrepreneurship and help founders brand and commercialize their innovations. Here are some key things I learned from the program. 1 – Customer development is hard but worth it Getting out of the building and talking […]
read moreBlog
Startup Marketing: This is The Biggest Mistake Founders Make
Recently I was on Startup Dallas TV show with Jason Croft. We talked about the challenges of startup marketing and why most startups fail to get traction at the launch. To me, the biggest mistake founders make is to wait until the product is launched before marketing it. It’s a mistake because 1000s of products and apps are released daily. Yours is […]
read more
4 Easy Ways to Spy on Your Competition
I mainly spy on my competitors to learn from them but you may have other reasons to do it. In any case here are 4 simple ways you can use to spy on your competition easily. 1 – Facebook Interest Lists Facebook Interest lists are an optional way to organize and view the content you’re interested in on Facebook. You can create your […]
read more
Facebook Is About To Get Juicer With Lead Ads
Facebook has recently started testing lead ads, a new, simpler way for people to fill out forms on their mobile devices. This is an exciting news for me and for other people who run conversion campaigns for their clients. I do believe that these Facebook Lead Ads will come with some pros and cons PROS The conversion rate will go up since it […]
read more
Snapchat’s New Tap to View and Its 2 Immediate Effects
Snapchat announced a huge upgrade last week: Tap To View! We no longer have to press and hold the screen to view a Story or Snap — instead, simply Tap to View! This means no more sore thumbs while watching a 130s Story and it is kind of fun. I believe in the short term, here are the 2 effects that we will see 1) […]
read more
Thank You Instagram For New Search and Explore
Recently Instagram announced two major updates The all-new Explore page, with trending Tags and Places More powerful search that makes it easier to find the people, places, and tags I have been doing a happy dance since I saw this news because this will make my job as a marketer easier. Now here are few ways I would suggest using Instagram’s New […]
read more