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What Really Grinds My Gears..

…is when people don’t have any social media plan. So if you don’t have a social media plan, ask yourself these questions and create one TODAY!   1. What do you want to achieve from social media marketing ?  Hint: Brand awareness, Leads, Sales or App download 2. Who will execute the plan ? Hint: In house or outsource 3. […]

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Social Media for Retail Brands

Many retail brands (especially small ones) are still testing waters when it comes to social media. Here are some of the common questions I get asked by retailers. A. What kind of postings generate the greatest reach? Why?   Its depends on the platform e.g on Facebook photos get 53% more likes and 104% more comments. Look at this study […]

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