You see, with online marketing this crucial element has been forgotten. It’s one that sits behind every sales page, every e-mail and every Facebook post…. Behind all of those is a person. A daughter or son. A mother or father. A human being. And humans are complex. We are all more than just a checkbox or statistic. The number of […]
read moreCategory: Social Media
Do Facebook Likes Matter In 2016?
I was one of the keynote speakers at Trep Expo 2016 and someone asked me this question during the Q&A “Do Facebook page likes matter these days?” First of all, if you are spending money on acquiring Facebook fans, they should be relevant to your business. e.g. If you have a brick and mortar business in Dallas, You need people […]
read more3 Reasons Why Instagram Algorithm Is A Great News
Instagram has recently announced that you will “See the Moments You Care About First” in the feed. Bye bye reverse-chronology. Instagram Algorithm is coming. When Twitter made a similar announcement a few months ago, we hated it. Remember #RIPTwitter? Also, when Facebook’s newsfeed algorithm decreased the organic reach, we blasted Facebook with hate messages. However, I do feel that Instagram team is […]
read more4 Little Known Instagram Marketing Tools
There are 100s of Instagram marketing tools out there. But how do you get more done with less? I love experimenting with different apps, and here are 4 super simple tools that help me save a ton of time. 1 – Easel App I use Easel to create beautiful quotes in a matter of seconds There are lots of apps that […]
read moreHow to Improve Your LinkedIn Profile and Presence
Nine out of ten employers say they have hired someone via the popular networking site LinkedIn. With over 400 million users worldwide, how do you stand out? Something as simple as having a professional picture on your profile makes you 14 times more likely to make that valuable professional connection. Check out the infographic below to avoid common LinkedIn mistakes […]
read moreCoaches, Are You Alienating Your Target Audience?
(This is a guest post by Amanda Kelly) First, let me clarify that I love what online coaches do, and that they help others. My writing is specifically targeted for life and business coaches, because I have been helped in so many ways by selfless coaches and people who have chosen to mentor me. But I have a pet peeve. […]
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