Facebook Ads are a funny thing. Just when you think you have it all figured out they go and change something. Sound familiar? Google did/does the same thing on their ads but with Facebook it’s hard to find out quickly what changed and how to make sure you have yourself covered. What I’ll cover here is making sure you have […]
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What If All The Gurus Are Wrong About Facebook?
I am sure you have seen articles like these…. “10 Facebook Marketing Trends for 2016” “12 Facebook Marketing Hacks You Need to Know in 2016” What if we are wrong about these trends? I know I know most of these trends are backed up by data and analysis, but just imagine for a second…What if there is no Facebook tomorrow? IMO […]
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4 Easy Ways to Spy on Your Competition
I mainly spy on my competitors to learn from them but you may have other reasons to do it. In any case here are 4 simple ways you can use to spy on your competition easily. 1 – Facebook Interest Lists Facebook Interest lists are an optional way to organize and view the content you’re interested in on Facebook. You can create your […]
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Facebook Is About To Get Juicer With Lead Ads
Facebook has recently started testing lead ads, a new, simpler way for people to fill out forms on their mobile devices. This is an exciting news for me and for other people who run conversion campaigns for their clients. I do believe that these Facebook Lead Ads will come with some pros and cons PROS The conversion rate will go up since it […]
read moreHey Startups, Get Social Or Go Home
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read moreFacebook Reporting Summaries
Facebook recently Introduced Reporting Summaries. Now you can Quickly compare the reach and engagement metrics of individual campaigns, ad sets or ads to your overall performance. Look at this Facebook Ad report.. I am loving this new feature because I can easily compare and optimize my campaigns. For example, I can easily tell that campaign #2 has much higher CPC […]
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