Social media has increasingly become a major player in driving your audience to your brands or cause. Based on a recent study by Social Media Examiner more than Eighty-three percent of marketers have integrated social media into their marketing activities. So, how does the average organization or brand make the most effective use of this very important channel that your […]
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Lead Generation: How To Pick a Killer Lead Magnet
A Lead Magnet is an irresistible bribe offering a specific chunk of value to a prospect in exchange for their contact information (most likely an email address).The goal of a lead magnet is to maximize the number of targeted leads you are getting for an offer. IMHO a good lead magnet is these two things… Relevant to your business Something your fans care about […]
read moreUse This Growth Hack To Get FREE Press
A free press is a game changer for all startups, and fortunately the social media has really made connecting with journalists a whole lot easier. When I launched by $5 food app, I got a ton of press. It may seem random or maybe you think I got lucky? Actually it was neither. I used several growth hacks to increase […]
read more6 Ways to Sky Rocket Facebook Engagement (With Examples)
Are you frustrated by the dropping organic reach and engagement on Facebook? You are not alone and here are 6 super simple tips that can help… 1 – Ask Simple Questions Who does not like to share their opinion on simple topics? Look at Post Planner’s Facebook page for some cool ideas. 2 – Use AWESOME Images Nobody does it better than […]
read moreDo This Even If You Hate Social Media
Social media is a big cocktail party, but you don’t have to participate all the time. You can just watch and learn. One thing that separates good marketers from average ones is the social listening skill. Social media listening is the process of identifying, monitoring and assessing what is being said about a topic, company, individual, product or brand. Here are […]
read more4 Easy Ways to Spy on Your Competition
I mainly spy on my competitors to learn from them but you may have other reasons to do it. In any case here are 4 simple ways you can use to spy on your competition easily. 1 – Facebook Interest Lists Facebook Interest lists are an optional way to organize and view the content you’re interested in on Facebook. You can create your […]
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